Gimme Your Answers: An Interview w/ Hard-Fi

Hard-FiI remember sitting in the backyard each summer and cranking up Hard-Fi’s Cash Machine, just to admire the song’s wicked groove and clever lyrics. They have been creating amazing music ever since then. This interview is very close to my heart, and we can’t wait for everyone to read it! So take a look as we spoke with Hard-Fi’s guitarist Ross Phillips about how their new sounds are going to blow our minds, stage names, and if they were a Beatles’ character!

AMBY: Hey Hard-Fi! What’s the band been up to recently?

Hard-Fi: Hello!! We’ve been busy in our studio working on some new sounds. They’re gonna blow your mind.

AMBY: Which three songs are the quintessential Hard-Fi?

Hard-Fi: ‘Living For The Weekend’, ‘Suburban Knights’ and ‘Good For Nothing’.

AMBY: You’ve been delivering great tracks for nearly a decade now. How do you think your sound has evolved over the years?

Hard-Fi: The first album was recorded using budget gear in a disused Taxi office. Anything we could get our hands on we would use. Since then we’ve had access to better equipment and facilities allowing us to experiment and get great sounds. We’ve learnt a lot over the years about performing, writing, recording and producing. Our influences have remained broad and we draw from many different genres. We’re always listening out for great ideas to steal.

AMBY: What’s one of your favourite moments you’ve had as a band?

Hard-Fi: There have been so many, it’s hard to pick just one. Performing ‘Ghost Town’ with Jerry Dammers and Neville Staple of The Specials was great fun. Something I’ll remember forever.

AMBY: Your latest album Killer Sounds stays true to its title. What are your favourite songs off the album?

Hard-Fi: ‘Good For Nothing’, ‘Stay Alive’ and ‘Fire In The House’ are my favourites. I also love the Greg Kirsten mix of ‘Sweat’, it’s definitely worth a listen if you haven’t heard it.

AMBY: Hard To Beat is still one of our favourite songs! What’s a song you’ll never get enough of?

Hard-Fi: ‘Ashes To Ashes’ by David Bowie. It blows my mind. So many amazing elements, I could listen to it all day.

AMBY: On the other hand, what song could you live without ever hearing again?

Hard-Fi: Anything by ABBA. They bother me.

AMBY: If you could create a law that everyone would have to follow, what would it be?

Hard-Fi: I would make it illegal to produce/sell pickled onions and eggs. I have an irrational fear of both these things.

AMBY: What’s your proudest achievement to date?

Hard-Fi: Again, there are many to choose from. Playing 5 consecutive sold out nights at Brixton Academy has to up there with the proudest. At these shows we performed numbers with Paul Weller and Mick Jones. Billy Bragg was special guest support. It was out of this world.

AMBY: If you were a character in a Beatles song whom would you be?

Hard-Fi: Mr Mustard. He’s a mean old bastard.

AMBY: What has you excited for 2013?

Hard-Fi: I’m really looking forward to finishing new music, getting it out there and doing some gigs. You can’t beat a bit of touring. Very excited.

AMBY: And lastly, what’s something about Hard-Fi that nobody knows yet?

Hard-Fi: Steve uses a stage name. His real name is Toni Festival.

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Thank you Hard-Fi, for giving us your answers!

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[youtube http://www.youtube.com/watch?v=8Cf3H6RGusg?feature=player_detailpage&w=640&h=360]

Alicia Atout

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